Job Overview
The Public Relations & Communications Specialist is responsible for telling the story of the Middleborough Public Schools through dynamic, engaging, and accurate communication across a variety of platforms. This position will develop, manage, and implement strategic communication efforts that inform, engage, and promote the school district, its programs, staff, students, and events.
The ideal candidate will have a strong background in communications, public relations, and digital media production, and must be a highly motivated team player who thrives in both structured and fast-paced environments
Qualifications and Responsibilities
1)Develop and implement a district-wide communications strategy aligned with the mission and goals of Middleborough Public Schools.
2)Promote district initiatives, achievements, programs, and events through compelling written, photographic, and video content.
3)Maintain and monitor all district social media channels and ensure timely and consistent posting across platforms.
4)Collaborate with district and school leadership to publicize school events, academic programs, student and staff achievements, and emergency communications.
5)Ensure alignment with Middleborough Public Schools’ branding, messaging, and visual identity guidelines.
6)Capture studio-quality video and photo content for district events, programs, and promotions.
7)Produce and edit videos for both immediate release and long-term promotional use.
8)Live stream school events, public forums, and other key district gatherings.
9)Archive and organize video and photographic content for future reference and use.
10)Operate and troubleshoot a variety of audio/video equipment, including cameras, microphones, switchers, and lighting.
11)Provide audiovisual support for districtwide presentations, meetings, and special events.
12)Assist in programming and managing content for Middleborough Educational Television and the district website.